Tuesday, April 03, 2007
Credit card and payment solutions: new benefits for Latin businesses and consumers
New credit card and payment solutions are helping Latin American corporations gain a competitive edge in the marketplace, while offering significant advantages to consumers. These rapidly evolving credit, debit, travel, payment and purchasing card programs are helping Latin American companies to speed their payment flows, manage their expenses, reduce fraud, and operate more efficiently. Perhaps most importantly, these innovative card programs allow organizations to deliver valuable personal services and reward programs that build and sustain long-term customer loyalty.
From the consumer's point of view, new applications of current card programs technology, as well as the advent of' smart cards (bank cards with embedded chips), can address key issues from account management to secure authentication of personal financial transactions. The advancement of card technology, combined with well-implemented service programs,' promises to transform the nature of financial services provided to businesses and individuals throughout the region.
By llse Pizzolante, Vice President of Consumer Credit Products, Visa International, Latin America and Caribbean Region (LAC).
In the world of credit cards, there is a world of choices--from starter cards with minimum credit lines to gold cards for loyal costumers. But for the affluent consumer, a superior choice of card exists.
Visa Infinite and Visa Platinum are two cards designed for the elite business executive and traveler. Their aim: To satisfy any need, anytime, anywhere.
Accepted at more than 22 million locations, Visa Infinite and Visa Platinum offer unique services for business and personal travel, Internet purchases, customer service, shopping and value. Visa is the preferred card among elite customers for day-to-day use, Internet purchases, customer service, shopping and value.
Need a dinner reservation for the hottest Parisian restaurant at the drop of a hat? A 24-hour concierge service will oblige, and your seat is guaranteed. Have a medical emergency? The Visa insurance program will take care of you, anywhere. Tired after that 10-hour flight from Buenos Aires? Your card allows room upgrades in the world's leading hotels. Still have an eight-hour flight to go? Use the cards to access VIP waiting areas at airports and terminals.
Unlike other cards, Visa Infinie chip-based technology enables it to be used as a debit card at points of sale and ATMs worldwide. And the rewards programs offered with both cards allow users to redeem each dollar spent for airline travel, vacation packages, car rental or gifts.
The Visa Infinite card, the most elite card, is for the high-maintenance client. It provides a line of credit of over $20,000, travel accident insurance coverage of $1 million, emergency medical insurance coverage of $25,000 while traveling, emergency card replacement and cash advance within 24 hours.
Cardholders are entitled to opportunities made possible through Visa's partnerships with leading hotels, spas, resorts and luxury service providers worldwide. For example: Suite upgrades at properties such as Ritz Carlton, Beaches Resorts, Warwick Hotels, Groupe Lucien Barriere and Banyan Tree, among others; special promotions for rentals of private yachts or airplanes through Yachtstore, New World Aviation and TAG Aviation; membership in the Saks 5th Avenue 5th Avenue Club--which includes a fashion consultant and private rooms, and VIP status at Galerie Laffayette, with priority seating at weekly fashion shows and a personal shopper.
Visa Platinum, in addition, offers $500,000 travel accident insurance, emergency medical insurance and rental car insurance. Card holders enjoy upgrades, late check-out and VIP status at a wide array of properties, including Renaissance Hotels, Resorts and Suites and Sofitel Hotels, as well as special packages with retailers and travel planners.
To get an idea of the experience, picture this: A suite (upgraded), at an exclusive, 100-room resort in the Caribbean. A call to a personalized concierge service leads to a Personal Travel Advisor who makes a reservation, sends a gift to a business partner, finalizes a travel itinerary and purchases tickets. You don't have to leave early; your cards allow you to check out late afternoon.
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