Credit Cards Online Information

USA Technologies, Inc. ("USX) is riding the wave of the cashless revolution with its patented TransAct technology for unattended credit card operated equipment, including personal computers, copying machines, printers and fax machines.

Consumers are embracing the technology that gives them unprecedented access to goods, services and information with their preferred method of payment-credit cards. The cornerstone of this technology is a proprietary network consisting of a centralized processing system for the control of remote, unattended, card activated billing and control devices that can be attached to a wide variety of host equipment including personal computers, copying machines, debit or smart card purchase/revalue stations, facsimile machines, and printers. USAs integrated system was designed to offer turnkey credit card processing, freeing locations from the costs of setting up banking relationships, processing credit card transactions, and account management.

USAs unattended credit card technology is based mainly on the consumers continued preference for using a credit card for purchasing retailed products and services. This merger of electronic technology and ultimate convenience has attracted USA customers including university and public libraries, retail locations, and major hotel chains such as Marriott, Best Western, Doubletree, Sheraton, and Westin.

Consumers using USAs credit card activated equipment have the freedom of purchasing products and services without cash. No longer constrained by the need to have cash to purchase goods and services in an unattended manner - means that USAs credit card control systems will ultimately satisfy the need for which most self service equipment was originally designed-- consumer convenience.

USAs technology applications continue to grow as they forge ahead into the original equipment manufacturers market. While the initial use of the copier was primarily focused on business applications, over the last twenty years, copiers have become an indispensable part of our everyday lives. The ability of a limited use customer to pay for copies on an "as needed" basis, rather than actually purchasing, renting or leasing the equipment, eventually gave birth to a new sub-market within the copying industry. Until now, a customer wishing to use a "pay-per-copy" machine has been forced to either use a prepaid, stored value card or to have sufficient cash in order to make their copies. Unfortunately, in most instances, this places a burden on employees of the facility to provide a number of services unrelated to their primary jobs, such as: providing change, coin collecting, coin counting and coin reloading. With TransAct, there is no longer a need for operators to interact with cash based customers, as the location's primary responsibility is limited to restocking supplies in the copier.

Every copy machine equipped with TransAct will eliminate all the problems associated with coins. The device also provides location operators with a payment system that will allow them to sell higher priced imaging products, such as color or digital output. Additionally the TransAct system will enable copier operators to network their locations into a single management information system.

With an estimated 400,000 "pay-per-copy" machines already located in the US and an average of 20% of the market turning over each year, USA has a tremendous base from which to penetrate the market. TransAct has the ability to retrofit any operator's existing copier or after the terminal as part of a new copier installation. The TransAct device will enable each location to offer the highest possible level of service and convenience to its customers. The equipment allows them to establish one or more additional profit centers with an overall reduction in manpower.

By utilizing the latest technology available and incorporating it into an attractive, secure, easily attached housing, TransAct has been designed to eliminate any concerns the location may have regarding reliability and user acceptability. From the user's perspective, the equipment offers a convenient, dependable, easy-to-use means of meeting their copying needs.

With trends over the last twenty years indicating an ever increasing customer reliance on the use of credit cards as a method of payment, USA believes the future of purchasing retail products and services is in credit cards rather than cash. Consumers are constantly searching for ways to purchase quality products and services in the most convenient manner. Examples of this trend include the increasing use of unattended Automated Teller Machines (ATM's) and the use of unattended, self-service gasoline pumps with credit and debit card payment capabilities. Consumers are becoming more accustomed to using credit cards in an ever-increasing number of retail and service settings. They use mail order, telephone and the Internet to order goods and services and use credit cards to pay for them. With over a billion credit cards in the United States, USA's products reflect this overall trend-all of which are based upon our core technology-TransAct.

# posted by Medical Information : 4:13 AM